Data Analytics Chat

Why Data Projects Keep Failing, with Murli Buluswar (Head of Analytics at Citibank)

Ben Parker Episode 43

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Why do so many data and analytics projects fall short, even in the most well-funded companies?

In this episode of Data Analytics Chat, host Ben Parker talks with Murli Buluswar, Head of Analytics at Citibank's US Personal Bank, to explore what companies are doing wrong in data and analytics solutions. 

We also explore his impressive career journey, from statistician to leader and unpack what it really takes to scale impact in data and analytics.


00:00 Introduction to the Guest and Episode Overview

00:48 Career Beginnings and Early Insights

03:50 Transition to Leadership and Enterprise Thinking

06:37 Continuous Learning and Self-Improvement

17:53 Challenges and Skills in Data-Driven Leadership

36:41 Common mistakes companies make when building analytics solutions

40:55 Companies' obsession with the latest tools and technologies 

45:29 Poor leadership or lack of accountability at the top

46:23 Industry guilty of overcomplicating data strategies 

48:21 Final Thoughts and Conclusion

Thank you for listening!